News Radio 1310 KLIX

News Radio 1310 KLIX is the online presence for a news-talk radio station serving Twin Falls, Idaho, and is owned by the media company Townsquare Media. The website's primary function is to provide local news, stream its radio programming, and engage with its listener base. While not a data broker in the traditional sense, it collects personal information from users who sign up for newsletters, enter contests, or join its listener clubs. This data, which can include names, email addresses, and phone numbers, is primarily used for marketing and promotional purposes by the station and its parent company. The aggregation of this user data contributes to broader marketing profiles, and in the event of a data breach, this information could be exposed, potentially leading to targeted spam or phishing attempts. To protect their privacy, individuals should be selective about the information they share on media websites and can typically unsubscribe from marketing communications to limit how their data is used.