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South Dakota

Data brokers are selling your personal information. Optery finds it and removes it for you.

Passed Date
Effective Date
Law Text URL
Right to Know in South Dakota No
Right to Delete in South Dakota No
Right to Opt Out of Sales in South Dakota No
Right to Correct in South Dakota No
Right to Non-Discrimination in South Dakota No
Authorized Agent in South Dakota No

Privacy law in South Dakota

South Dakota does not currently have a comprehensive consumer privacy law — the kind that would give you the right to see, delete, and opt out of the sale of your personal information. Your data isn't unprotected, though. Federal laws, sector-specific state laws (like breach notification), and Optery's automated removal service all work together to give you real control over what's exposed about you online.

What protections do exist in South Dakota

South Dakota Data Breach Notification Law

Like every US state, South Dakota requires businesses that suffer a data breach exposing personal information to notify affected residents. The notification must describe what happened, what data was exposed, and what steps residents can take to protect themselves from identity theft or fraud.

Federal protections that apply to South Dakota residents

Even without a comprehensive state privacy law, federal protections apply. The Federal Trade Commission can take action against deceptive or unfair privacy practices under Section 5 of the FTC Act. HIPAA protects your health information when it's held by covered entities. The Gramm-Leach-Bliley Act regulates how financial institutions handle consumer data. COPPA protects children under 13 online. These federal rules fill some of the gaps, but they do not cover most data broker activity.

How Optery helps South Dakota residents

Data brokers collect and sell personal information about almost every American adult — home addresses, phone numbers, family relationships, employment history. They do this regardless of whether your state has a comprehensive privacy law. Optery scans over 200 data brokers to find where your information is exposed, then submits removal requests on your behalf and tracks compliance. Our service works for every US resident, not just those in states with strong privacy statutes.

See which data brokers have your information →

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